Landing Page Optimization Guidelines

Often clients ask how should they optimize their landing page(s). The landing page is where a prospects ends up after clicking on an ad. So you must first start with the ad and follow the users experience from the beginning to the Submit or Buy button. Most prospects will look at your landing page for…

The beginning of the end for small business Google search engine placement

Over the last six months I have noticed a number of changes on Google that effect small business and support large businesses. Sad to say this could be the end of small businesses being able to advertise and place well on Google. Here are some examples. In many categories it seems that the minimum bid…

7 Ways to Qualify Sales Leads

I am often asked how leads are qualified or have you thought of qualifying a lead this way etc. This blog post is about different ways to qualify a lead. There are many lead companies in the market and they all have different names for how the qualify a lead. I have made the names up below and in…

Lead Quantity vs Lead Quality?

The old saying “you get what you pay for” is very true in the lead business. Often companies want leads of high quality but also want a high quantity. Unfortunately the higher quality lead cost more and there are fewer of them compared to the high quantity lead that are at a lower price. But…

Effects of the Recession on B2B Leads and How to Win Jobs

In the last year the recession has caused many changes in business to business leads. Some are obvious and some are more subtle. Below is a list of how the recession has affected B2B leads and some suggested solutions. 1) The number of leads has diminished – this is as expected and is very industry dependent.…

Increase Sales by Keeping It Simple

When selling none technical products I have found the best type of sales person has a strong ability to build a connection, enjoys the challenge of a contest and asks for the close. But they usually do not have the attention to detail that a technical sales person has. For these reasons the more processes…

MyGeoQuest Geo Coins

Did you just find a MyGeoQuest Geo Coin? My daughter and her friends created the name and drawing for each coin. Each coin has a number so you can look up the drawing name. Below are pictures of some of the coins and the coin name by coin number. Please post which coin you found and…

Amazon Affiliates out of Business by Colorado Law HB 10-1193

Colorado had a brilliant tax idea and passed a law Colorado Law HB 10-1193 that companies that have affiliate members in Colorado making more that $10k in fees a year have to pay a sales tax on the affiliate fees they pay. Keep in mind this brilliant law is supposed increase tax revenues but has…

Goggles Answer to Real Time Search

Google added a new feature a few days ago to complete with the real time search buzz. If you go to advance search scroll close to the bottom and you will see an expandable section called date usage. You can also access the real time features. After your first search results, look below the Google…

Real-Time Search Engines

With advent of micro blogs like Twitter and other sites the concept of real time search is starting to come to reality. Real time search allows you to take pulse of what is going on in society at that moment. Real time search engines are the next para-dyne shift in the search engine industry. If…

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